Physicians in Newfoundland and Labrador, with the assistance of retailers, provide a safer ride home for newborns at hospitals around the province. The NLMA presents an infant car seat to the first baby born in the New Year in each of the province’s hospitals that perform deliveries. The intent of the program is to encourage all parents to use approved car seats for their children right from the moment they leave hospital as newborns. To date, more than 295 car seats have been presented province-wide.

2010
Dr. G.B. Cross Memorial Hospital Location Clarenville Baby Maleah Chioma Lucretia Nnadi Hurley         (8 lbs, 13 oz) Born 8:25 am, January 2, 2010 Parents Natasha Hurley & Stanley Nnadi Presenter Dr. Enrique Borja Seat donated by Wal-Mart, Clarenville Photo Dr. Enrique Borja	General Hospital, Health Sciences Centre Location St. John's Baby Norah Ruth Bambrick          (6 lbs, 8 oz) Born 2:12 am, January 1, 2010 Parents David & Christa Bambrick Presenter Dr. Elizabeth Callahan, NLMA Past-President Seat donated by Wal-Mart, Kelsey Dr., St. John's Photo Dawn Mason, NLMA
Labrador Health Centre Location Happy Valley-Goose Bay   Baby Kanani Nicole          (8 lbs, 13 oz) Born 3:50 pm, January 1, 2010 Parents Robyn Michel & Penote Ashini Presenter Dr. Robert Forsey Seat donated by Goose Sales (Home Hardware) Photo The Labradorian
2008
Carbonear General Hospital  Location Carbonear   Baby Baby Lewis (7 lbs, 9 oz) Born 11:11 pm, January 3, 2008 Parents Amanda Lewis & Stephen Smith Presenter Dr. Adel Hafid Seat donated by Wal-Mart, Carbonear  Photo Denise Pike, The Compass	Labrador Health Centre Location Happy Valley-Goose Bay Baby Sierra Wolfrey Born January 1, 2008 Mom Shelley Wolfrey Presenter Dr. Robert Forsey Seat donated by Goose Home Hardware Photo Dr. Robert Forsey
Captain William Jackman Memorial Hospital Location Labrador City Baby Taya O'Rielly-Fitzpatrick         (6 lbs, 3 oz) Born 12:58 am, January 3, 2008 Parents Sue Ellen O'Rielly & Evan Fitzpatrick Seat donated by Wal-Mart, Labrador City Photo submitted by Alison Dower	Dr. Charles S. Curtis Memorial Hospital Location St. Anthony Baby Danika Betty Tatchell         (6 lbs, 10 oz) Born 05:54 pm, January 3, 2008 Parents Melina Quinlan & Albert Tatchell Presenter Dr. Sarada Padalugu Seat donated by Wal-Mart, Aberdeen Ave., St. John's Photo submitted by Alison Dower
General Hospital, Health Sciences Centre Location St. John's Baby Danica Mary Lynn-Flowers          (4 lbs, 2 oz) Born 00:50 am, January 1, 2008 Parents Holly Flowers & Stanley Sheppard Presenter Dr. Sandra Luscombe, Chair, Health Promotion                  & Wellness Committee Seat donated by Wal-Mart, Kelsey Dr., St. John's Photo Dawn Mason, NLMA
2007
Carbonear General Hospital  Location Carbonear   Baby Evan Hiscock (6 lbs, 7 oz) Born 8:42 am, January 1, 2007 Parents Victor and Tammy Hiscock Presenter Dr. Padma Garisa Photo Bill Bowman, The Compass	Dr. G.B. Cross Memorial Hospital Location Clarenville   Baby Mckenna Donna Lynn Barfett Parents Jeff and Tina Barfett Presenter Dr. Jarrett Nongauza Photo Kirk Squires, The Packett
Western Memorial Regional Hospital Location Corner Brook   Baby Gavin Rodderick O'Quinn (8 lbs, 6 1/2 oz) Born 3:15 am, January 1, 2007 Parents Michael and Juanita O'Quinn Presenter Dr. Cliff Westby (with nurse Elaine Simmons) Photo Cory Hurley, The Western Star	General Hospital, Health Sciences Centre Location St. John's   Baby Laura May Dyke (9 lbs, 1 oz) Born 12:13 am, January 1, 2007 Parents Charles Dyke and Debbie Wheaton Presenter Dr. Sandra Luscombe, Chair, Health Promotion                  & Wellness Committe Photo Dawn Mason, NLMA
2006
Dr. G.B. Cross Memorial Hospital Location Clarenville   Baby Braden Bertram Shane Gatehouse Born 5:50 pm, January 1, 2006 Parents Ashley Gatehouse and Rick Fisher Obstetrician Dr. Nirmala Sugnanam	Dr. Charles S. Curtis Memorial Hospital Location St. Anthony   Baby Allie Hancock (6 lbs, 13 oz) Born 3:20 pm, January 7, 2006 Parents Cara Simmonds and Brent Hancock
General Hospital, Health Sciences Centre Location St. John's   Baby Jaida Marie Lee (7 lbs, 13 1/2 oz) Born 2:00 am, January 1, 2006 Parents David Lee and Amanda Hickey

The NLMA thanks the retailers who generously donated seats over the years, including the Wal-Marts in Carbonear, Clarenville, Corner Brook, Gander, Grand Falls-Windsor, Labrador City, Marystown, Mount Pearl (for Port-aux-Basques), Stephenville and St. John's (Kelsey Dr. for the Health Sciences Centre and Aberdeen Ave. for St. Anthony), and Goose Home Hardware in Happy Valley-Goose Bay, as well as Crosstown Express 2008 Ltd., Eastern Express and Day & Ross Sameday-Right-O-Way couriers, who ship the seats to St. Anthony and Port-aux-Basques. And, of course, a special thank you goes to the physicians and hospital staff across the province who assist in coordinating the presentations.